Search Engine Optimisation and Marketing
Search Marketing (Pay Per Click Advertising)
A managed Google Ads Campaign tailored for your business will ensure your business shows up on the first page of Google search results.
- Target specific areas
- Pay only when your ad is clicked
- You set the cost
- Monthly performance report
- No minimum contract
- Take a break anytime
TDL Webs can create a search marketing package which consists of running a pay per click advertising campaign tailored for your specific business. There is no minimum contract period and you can pause the campaign at any time.
The setup cost for a campaign consisting of up to 30 keywords is just £100 after which it is billed at the monthly advertising cost plus 20% admin fee.
You set the limit on the maximum amount you would like to spend each month, for example, £100, £200, £500 or whatever your budget allows.
At the end of each month you receive an invoice and a monthly report of performance. Over time the campaign is refined and focused to gain the best results for your ad spend.
Search Engine Optimisation (SEO)
We recognise that every Website is unique and has its own individual requirements so there is no one size fits all solution to Search Engine Optmisation. However, some typical operations can include:
- Examining the content, structure and underlying code of a Website and optimizing it for maximum search engine friendliness.
- Creating a Google compatible XML Sitemap.
- Ensuring that a site is indexed by all of the main search engines.
- Installing comprehensive analytics software to enable tracking and monitoring of a Website’s visitors.
- Encouraging links from other websites to increase the popularity of your site.
- Submitting to online directories and gaining local citations.
Free Website Audit
We complete a full audit of your website and then send our audit report and recommend areas where improvements can be made to improve your website search rankings and overall marketing effectiveness.
A Combined Solution
TDL Web Developments can provide a tailor-made Search Engine Optimisation and/or Search Marketing service to suit the specific needs of your particular business and Website.
Using a combination of organic Search Engine Optimisation (SEO) and Pay Per Click (Google Ads) campaign management can ensure a regular stream of targeted visitors, leads and potential new customers to your Website.